For GSS Ecosystem Change chapter 7. Excerpt: ...while that bottle of [water] goes for $1.79, the same amount from your tap ... might go for $.00063 for the same 20 oz.... to illustrate the general insanity of bottled water ... in Colorado...marketing equals an unceasing stream of semi-trucks driving between a series of wells and a bottling plant in Denver, about three hours away. One truck pulls up, fills, and drives on, to be immediately replaced by another empty truck, and so on. In the process, they are draining an aquifer that feeds the Arkansas River. [the bottled water company] has purchased the rights to this water from the municipality of Aurora, Colorado, a suburb of Denver. Water that [the company] takes from the Arkansas is replaced by [the company's] water supply, and then pumped into the river not far upstream from [the company's] wells. So [the company] takes water from the Arkansas, trucks it, bottles it, and then trucks it again to stores. Meanwhile, it's returning the same amount of water in less marketable form to the river.... http://motherboard.vice.com/blog/why-bottled-water-is-insane. Michael Byrne, Motherboard.
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